About us

Trusted by some of the biggest global pharmaceutical companies

Innovative Trials works with some of the biggest global pharmaceutical companies and other Clinical Research Organisations (CROs) to deliver effective patient recruitment and retention strategies for clinical trials.

We pride ourselves on forging close, collaborative and long-lasting relationships with our clients. Together, we become one team to ensure patient recruitment and retention success for your studies.

Our journey

Today we have clinical trial recruitment specialists in more than 55 countries

Innovative Trials was founded in 2010 by Kate Shaw and Dave Watkins after Kate saw a growing need for clinical trial patient recruitment support by pharmaceutical companies and others.

With more than a decade of clinical research experience behind her at that time, Kate wanted to provide a global solution to the issue.

“Patient recruitment isn’t always a focus of clinical research because there are lots of things to take into consideration…We realised we could use our experience to do things differently and, dare I say it, better.” – Kate Shaw, CEO, Innovative Trials.

Today, Kate and Dave have grown Innovative Trials into a leading global expert in patient recruitment and retention. The business is headquartered in the UK, with clinical trial recruitment specialists living and working in more than 55 countries.

Innovative Trials Partnerships

Our chosen charity partner this year is Crohn’s & Colitis UK.

Crohn’s & Colitis UK is the leading charity for Inflammatory Bowel Disease (IBD) in the UK. Right now over 300,000 people in the UK are living with a lifelong disease that many people have never heard of. And the real number could almost be double that.

Crohn’s & Colitis UK are working to improve the diagnosis and treatment, and to fund research into a cure; to raise awareness and to give people hope, comfort and confidence to live freer fuller lives. 

We are proud to be able to support their amazing work.

Equality and Diversity is something we take very seriously at Innovative Trials

We are committed to ensuring we eliminate discrimination from all of our processes and culture. Our Equality and Diversity Committee are here to support the company in creating an organisation where the working environment is accessible, responsive and appropriate to people, irrespective of their personal characteristics and where all employees can fully contribute, develop and flourish at work, irrespective of their personal characteristics.

We are committed to:
– Take an overview of equality, diversity and human rights issues taking account of changing legislation, best practice evidence and employee feedback and to support the company’s strategic agenda in this area
– Work within Equality and Human Rights Commission guidelines and codes of practice
– Ensure all proposed plans are discussed with internal and external stakeholders
– To oversee the design, implementation and periodic review of IT’s equality objectives, to review and if necessary prioritise action plans to reflect national guidance
– To provide a focus for all equality, diversity and human rights issues within IT
– To oversee the implementation, completion, monitoring, audit and evaluation of the Equality Impact Assessment (EqIA) process for policy and procedures

Kate ShawFounder/CEO
Prior to setting up Innovative Trials, Kate worked for a number of large global pharma companies resulting in her being the only Patient Recruitment Specialist for a Top 10 Pharma company. Kate is passionate about clinical research and strives to ensure that patients are fully educated and supported before participating in clinical trials.
David WatkinsChief Operating Officer
Dave is the co-founder and back bone of Innovative Trials. Not only does he implement all the technical solutions, but he also carries out all the financial management. Prior to this he spent 18 years working in IT for a Business Services Company, Private Banking and as a technical consultant at a Major US Solutions Provider.
Daniel ChappleCommercial Director
Daniel oversees our Proposals & Contracts, Marketing and Business Development teams. Daniel has over 20 years experience of working in commercial roles for Clinical Research Organisations. Prior to working in CROs, Daniel was a lecturer and researcher and occasionally still lectures at the University of Hertfordshire.
Claire CharalambosFinancial Controller
Claire works at Innovative Trials as our Financial Controller. As a Chartered Accountant, Claire brings her knowledge and expertise of finance to the company. Claire has many years experience in a number of finance roles, including 13 years with the Football Association and Wembley Stadium.
Gemma O’ConnorAssociate Director in Service Delivery
Gemma has over 15 years experience in the industry, working in a wide range of project management roles. With a degree in pharmacology, and progressing from Patient Recruitment Manager to Associate Director at Innovative Trials, Gemma has a real passion for clinical research and patient recruitment.
Sandra AdenijiGlobal SOS Manager
Starting within Patient Recruitment here at Innovative Trials, Sandra now manages our Global Site Optimisation Specialists, and is responsible for sourcing, training and service delivery of all our consultants (60+). With a passion for project and people management, Sandra ensures our SOSs do their best to support site recruitment efforts.
Laura BurtHead of HR
Laura is highly skilled in Coaching and Employee Relations, and has worked with strategy development across all areas of clinical and non-clinical operations. She is experienced in managing change across trading and clinical areas, including implementation of reward packages, as well as policy review, development and implementation.
Phil LongTalent Acquisition Manager
Phil has experience covering Executive Search, Contingent and Interim Management across the life science industry. He was previously responsible for the growth of the Pharma & Biotech practice and establishing key relationships with a range of organisations, from Multinational Pharma groups, to small boutique biotech start ups internationally.
Molly RouseTraining Manager
Molly is our training manager here at Innovative Trials, and has over 6 years experience of staff training, with the last 3.5 years being in Clinical Research Organisations and the Pharmaceutical industry. Her main areas of focus have been on process improvements, staff development and on-boarding new hires.

Need support to recruit patients to your clinical trial?
Contact us to find out how we can help you.


Therapy Areas

We have extensive experience of study phases Ib to IV, adults and paediatrics and both acute and chronic conditions.

  • Intra abdominal pain
  • Post operative pain
  • Non Alcoholic Fatty Liver Disease (NAFLD)
  • Non Alcoholic steatohepatitis (NASH)
  • Hypercholesterolaemia
  • Type II Diabetes
  • Anaemia
  • Haemophilia
  • Sickle Cell
  • Thrombocytopenia
  • Osteoarthritis
  • Atopic Dermatitis
  • Hidradenitis Suppurativa
  • Psoriasis
  • Crohn’s Disease
  • Ulcerative Colitis
  • Bacterial infection – Sepsis
  • C-Diff
  • Intra-abdominal infectious disease
  • Pneumonia
  • Ankylosing Spondylitis
  • Alopecia
  • Asthma
  • Atopic Dermatitis
  • Crohn’s Disease
  • Hidradenitis Suppurativa
  • Lupus
  • Nasal Polyps
  • Psoriasis
  • Psoriatic Arthritis
  • Rheumatoid Arthritis
  • Ulcerative Colitis
  • Vitiligo
  • Alzheimer’s Disease
  • Epilepsy
  • Depression
  • Duchenne Muscular Dystrophy (DMD)
  • Dyskinesia in Cerebral Palsy
  • Migraine
  • Multiple Sclerosis
  • Parkinson’s Disease
  • Schizophrenia
  • Acute Myeloid Leukaemia
  • Basal cell carcinoma
  • Bladder Cancer
  • Breast Cancer
  • Colorectal Cancer
  • Gastric Cancer
  • Head & Neck Cancer
  • Liver cancer
  • Lung Cancer
  • Lymphoma
  • Metastatic bone pain
  • Myelofibrosis
  • Mutant Tumours
  • Ovarian Cancer
  • Pancreatic Cancer
  • Prostate Cancer
  • Solid Tumour
  • Treatment Resistance post cancer treatment
  • Urothelial Cancer
  • Asthma
  • COPD
  • Over-active bladder
  • Pneumonia
  • Urinary Tract Infection
  • Birth control
  • Interstitial cystitis
  • STD Prevention
  • Urinary Tract Infection