Community Engagement
People at the heart of clinical development
Community engagement is key to the success of clinical research and it is at the heart of what we do.
We make sure communities are involved in each step of your clinical research by not only outreaching to the public with traditional and digital channels to raise awareness and recruit patients for your study, but also by forging strong relationship via Patient Advocacy Groups (PAGs), conducting Patient & Community Insights and developing in-house compelling patient recruitment materials.
Study Branding & Design
Tailored patient-centric design approach
Our in-house creative team works with you to develop a unique branding for your study. We will make sure your clinical trial stands out from the crowd to increase site and patient engagement which will ultimately benefit your study goals.
Patient Advocacy Group (PAG) Support
Including patients each step of the way
We build relationships and partnerships with patient advocacy groups because we know how important this can be in raising awareness of clinical trials. We have the ability to engage PAGs at a national and local level in more than 70 countries.
Our PAG services in this area include:
- Research and engagement planning
- Outreach
- Study materials feedback from PAG
- Tailored PAG interaction based on country and language
- Surveys
Community Outreach
Raising public awareness of clinical trials
Patient recruitment rates can benefit from raising awareness of clinical trials in local communities. Informed and engaged communities will be more willing to join a research study, which will ultimately benefit your study objectives. With a global team of local Clinical Enrolment Managers (CEMs), we can reach any local communities to promote your clinical studies.
Digital Campaigns
Boosting patient engagement & recruitment online
Digital advertising campaigns represent a crucial tool which could open the door to a new pool of potential participants for your studies. By leveraging the power of the Internet, Innovative Trials implements targeted digital campaigns across many platforms and channels, driving traffic to study websites and subsequently driving pre-qualified referrals to research sites.
Patient & Community Insights
Design and optimize your clinical trial with your patients in mind
Incorporating the patient voice is one of the key elements that could help you in hitting your clinical study targets and avoid delays. We can help you fully understand patient & community perspectives to make sure that your study is not missing any opportunities. We offer a wide range of insight services such as patient surveys, social media listening and patient advocacy group relationships.
Patient Materials
Bespoke patient recruitment materials which resonate with your target population
Informative, motivating and culturally relevant patient materials are a decisive factor which can drive your study to success. At innovative Trials we have a full creative team that considers patient insights, population, therapy area and protocol-specific requirements to develop unique branding, including colour palette, imagery, design and layout. Our materials range from printed booklets to animations and interactive content guides.
More about Diversity & Minority Outreach
What our clients say
“All elements of Innovative Trials’ service have been consistently performed to a high and effective level that add tangible value.”
“Innovative Trials’ professionalism and transparency are key to their success.”
“I love working with Innovative Trials – your team is flexible, creative, and helpful – thinking outside the box to help solve issues, and very patient as scopes change and timelines are delayed.”
“The Innovative Trials team is highly professional, easy going, effective and very supportive. Should we again need some support we will be very pleased to have you on board again.”